Friendly’s Tiki Bar

Branding Design

Cape Eleuthera decided to open a new Tiki Bar on the Resort and needed a fun new logo to be used on signage and apparel! The name “Friendly’s” is to honor a long-standing personality on the island that passed away in 2019. He had a gold tooth and an infectious grin. The fun new logo was meant to honor his memory.

The new Tiki Bar’s location would be near the “three palms” within the resort, so you’ll see those elements worked into design options below.

The Favorites.

But then… We no longer wanted “Tiki Bar”…

The Final Logo

After very different opinions and often contradicting direction, the Cape Eleuthera team finally settled on a logo that they love and are excited to use!

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Cape Eleuthera Resort & Marina